Business Partnerships
Your brand | our audience
We represent innovation, art, history, and science across 4 museums, 3 art galleries, 2 Roman Forts and 1 Archive. We manage these cultural assets on behalf of Newcastle University and the local authorities of Gateshead, Newcastle, North and South Tyneside, as the collective Tyne & Wear Archives & Museums.
We are a not-for-profit organisation and depend on earned and contributed income to support our work. We can connect you to over 2 million people in our venues and online and you can help us to keep art, culture and heritage at the heart of the North East.
Sponsorship
Support our high profile exhibition and event programme as a sponsor and we will introduce your company to a new audience who are engaged and passionate about their region. A dedicated relationship manager will work with you to create a bespoke package of benefits to support your business objectives.
From brand exposure, annually connecting you to 2 million+ people in our venues and online, to welcoming your clients with unique in-venue experiences, building relationships and developing loyalty or simply creating the opportunity for your employees to grow and shine with our highly regarded volunteering programme.
In November 2023 we won the Best Arts & Business Partnership at the North East Culture Awards for our partnership with Ad Gefrin Anglo-Saxon Museum & Distillery and their sponsorship of the Lindisfarne Gospels exhibition at the Laing Art Gallery. In 2022 we won the same award for our partnership with Nexus our Travel Partner and we also won at the Business partnership Award at the North East Marketing Awards in 2022, for our partnership with Nexus.
"Working with Tyne & Wear Archives & Museums has provided Nexus with a truly impactful way of reaching customers. Following the pandemic lockdowns, we embarked on a partnership that meant our ambitions and objectives could be met by combining messages and campaigns, encouraging more public transport journeys while also breaking down barriers to families accessing arts and culture. By working with TWAM’s unique venues and dedicated team, we were able to increase our customer numbers all while enjoying synergy with an organisation whose values mirror our own." David Turton, Marketing Services Manager, Nexus
Find out more about the successful partnership with Nexus.
Please note that it is also possible to hire Tyne & Wear Archives & Museums venues on a commercial basis. Find out more about venue hire.
In-kind support
By providing much needed products and professional services, the money we save can be reinvested to extend and develop our programmes and exhibitions. In recognition of the donation, we will credit your company as an in-kind sponsor. This will entitle your business to bespoke benefits aligned to the value of the product or services.
"Maintaining strong roots in the local community is an important part of the Workwear Express ethos. We are proud to support Tyne & Wear Archives & Museums and we truly understand the positive impact it has by connecting the region with art and culture. We have adopted a collaborative approach to create maximum added value.” Workwear Express
Payroll Giving
Payroll giving, is giving directly from your salary and is an easy way to support a cause close to your heart. By donating taxfree directly through your salary this is the most tax-efficient way to give.
There are many benefits to Payroll Giving:
• Easy and convenient – straight from pay
• Tax-effective – it costs less to give more
• Flexible – control over how much you want to donate
• Supports good causes
Offering a payroll giving scheme is a great benefit to your employees and is a quick and simple process to implement to support art, culture and heritage across the North East.
We'd love to talk to you
For an informal chat about the ways you can partner with us contact:
Nigel Alston-Phillips, Development Officer on (0191) 277 2269 or nigel.alston-phillips@twmuseums.org.uk
Social value community partnerships
What is Social Value?
The Social Value Act introduced in 2013 sets out criteria for Local Authorities’ to include in their commissioning and procurement framework. Local authorities must demonstrate that they are contracting businesses who can demonstrate wider social, economic and environmental benefits.
By supporting our museums and galleries and our community programmes, you will be able to demonstrate your company's commitment to social value, when tendering for local authority contracts.